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Digital Ally Announces the Formation of its Kustom440TM Entertainment Subsidiary and Inaugural Music Event During Kentucky Derby Week

Event Will Provide VIP Experiences and Performances, Featuring Warner Nashville Artist Randall King


Digital Ally, Inc. (NASDAQ: DGLY) (the œHolding Company), today announced that its newly created entertainment division Kustom440TM – along with its other wholly-owned subsidiary TicketSmarter® – will produce its first event, Texas at the Derby, on May 6 in Louisville, KY. Texas at the Derby will feature a VIP concert by Warner Nashville country music artist Randall King the night prior to the Kentucky Derby.

Kustom440, a wholly-owned operating company of Digital Ally, is the latest addition to the Holding Company™s growing group of subsidiaries, which are being established as part of DGLY™s previously announced plan to diversify its product and service offerings. Kustom440 leverages relationships built through various venues and partnerships to market & produce unique, customizable live experiences. Kustom440 will also utilize existing synergies between the Holding Company™s other subsidiaries, such as its primary and secondary ticketing platform TicketSmarter.

The Kentucky Derby event will begin at 7 p.m. ET and will be held at The Pointe, a historic event center located in the Butchertown area of Louisville, just minutes from downtown.

œWe are excited to begin producing concerts and events under the Kustom440 name, said Stan Ross, CEO of Digital Ally, adding, œOur team sets the standard for unique, customizable live experiences and we look forward to working with Warner Nashville and Randall King during the Derby weekend.

Tickets, powered by TicketSmarter, can be purchased at

About Digital Ally
Digital Ally Companies (NASDAQ: DGLY) through its subsidiaries, is engaged in video solution technology, human & animal health protection products, healthcare revenue cycle management, ticket brokering and marketing, and event production. Digital Ally continues to add organizations that demonstrate the common traits of positive earnings, growth potential, innovation and organizational synergies.

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. These forward-looking statements are based largely on the expectations or forecasts of future events, can be affected by inaccurate assumptions, and are subject to various business risks and known and unknown uncertainties, a number of which are beyond the control of management. Therefore, actual results could differ materially from the forward-looking statements contained in this press release. A wide variety of factors that may cause actual results to differ from the forward-looking statements include, but are not limited to, the following: our operation in developing new markets and uncertainty as to market acceptance of our technology, new products, services, joint ventures and similar strategic agreements, and our ability to grow the Kustom440 subsidiary; whether the Company will make a global impact with its technology innovations; whether the Company will be able to adapt its technology to new and different uses, including being able to introduce new products; competition from larger, more established companies with far greater economic and human resources; its ability to attract and retain customers and quality employees; the effect of changing economic conditions; and changes in government regulations, tax rates and similar matters. These cautionary statements should not be construed as exhaustive or as any admission as to the adequacy of the Company™s disclosures. The Company cannot predict or determine after the fact what factors would cause actual results to differ materially from those indicated by the forward-looking statements or other statements. The reader should consider statements that include the words œbelieves, œexpects, œanticipates, œintends, œestimates, œplans, œprojects, œshould, or other expressions that are predictions of or indicate future events or trends, to be uncertain and forward-looking. The Company does not undertake to publicly update or revise forward-looking statements, whether as a result of new information, future events or otherwise. Additional information respecting factors that could materially affect the Company and its operations are contained in its annual report on Form 10-K for the year ended December 31, 2021.

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